Yashraj, a 25-year-old rapper, producer, poet, and creative director from Mumbai is redefining India’s music scene with his genre-blending sonics & razor-sharp lyricism. Right from viral hits like Dhundhala & Ishq Nachaave to bold artistic projects like MERI JAAN PEHLE NAACH, 3P, LADKE CONVICT & Takiya Kalaam, he’s quickly become one of the most powerful voices in Hip-Hop. His debut 8-city India tour saw a successful 98% sell-out rate, multiple shows across the country including festival lineups prove he’s not just one to listen to, but one that audiences already show up for.
Highlights:
Yashraj’s single ‘Dhundhala’ hit #1 in Pakistan, #5 in India, and #23 globally in the Viral Songs charts on Spotify; #1 Top Songs Daily charts in Pakistan on Spotify; and #11 across all genres on Apple Music.
Yashraj’s first feature ‘Ishq Nachaawe’ in a Netflix film Kho Gaye Hum Kahan is breaking all records as it currently hits #1 in Pakistan, #3 in India, and #7 globally in the Viral Songs charts on Spotify.
Supported by G-Eazy, Yashraj performed at the NSCI Dome in Mumbai, captivating an audience of 6000 people.
Yashraj featured on 3 songs in KSHMR’s new album called KARAM, the biggest Desi Hip-Hop record ever produced, garnering rave reviews from the global audience and entertainment journals.
Collaborations with artists like King (Suits & Streets), Raftaar (DEHSHAT HO), and KR$NA (Talk My Shit/Guarantee), Chaar Diwaari (IDENTITY THEFT.) and Hanumankind (THAT’S A FACT! and Enemies).
Creative Direction in one’s self produced music videos.
Brand integrations so far include Comet, Crocs, Bacardi Breezer, Footlocker (Puma), District, Superkicks, Boat, Adidas and many more.
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